Introduction 

As we know that today is technology era. That everything is developed and moved more fast and instant. With the quick development brought the effect of the human life style and also the human think so every people have competition to get the best on their live. We feel that the global market wanted that every people could show his capability, “who fast he get”. So every people be ordered to increase their capability more innovative, aggressive, and more creative to face everything. Surely on this opportunity the writer expressing the problem that related with the human think and what the human doing her for their self caused the development of marketing is too fast so every seller made competition in their advertising, selling, and distribution to get successful on the marketing world. Based that statement to seller tried hard to increase their quality and quantity for their product and capability of human doing on those problem that language communicative is the important faster that can increase the selling on the marketing world. Most of company choose people that have an expert on the diplomat ion because today the successfully of selling are influenced by how the seller could proposed and presentation their product.  

Content 

Marketing strategy is a stages on the business world based to reach successfully on the selling or in the marketing. In the marketing consist of some method to get successfully. A lux marginal ever expressed many element that most considered, there are: 

1. Product situation that consist of likes what is the product that have exciting, supporting services or product and any of meeting 
2. Competitive situation analysis 
3. Distribution of situation 
4. Environmental factors 

There are may factors that could influenced successfully on the business world or marketing world, therefore many businessman tried to do that theories on their marketing. We could put some example, likes salesman / girl he ordered to have capability. The based capability is become the important factor that influenced on their selling the product cause usually most people regarded or given valuing from their proposed the think and their expressing to the customer. The capability that must be haven by the seller such as: 

1. How to seller could get interested by the customer 
2. How the seller appeared the believed from the customer or buyer 
3. How the seller could sell and proposed their product

From that statement is showed to us so clearly if on the marketing world influenced by the language communication which used by the seller. Language management by the seller is the ones think element that could influenced the customer or buyer more good the language that used by seller is more fast to their product could to sell. Today many seller had competition with their product, most company did not sell their product but what must their proposed to the customer. There are showed to us on the television, there are proposed many variation language, many strategy for example sprit “Ku tahu yang kumay”, Sampoerna “Bukan basa-basi” is so clearly is the language could influenced the marketing world because the marketing is really needed about the expressed word management, and their presentation to the buyer likes what laura lake ever said that the development selling presentation value have many method that must be haven by the seller to proposed their product, such as: 

1. Create a strong differential between you and your competitors or your proposed or presentation the think. 
2. Increase nor only the quantity that the quality of prospective presentation
3. Gain market share in your targeted segments in your meeting 
4. Improve your operation presentation more efficiency 

So the writer tried to show that on the marketing world is needed the language management. Because the first analysis by the buyer is from how the seller proposed their product with the variation of language the used.  

Conclusion 

Firstly how the seller could appear the new method or strategy to get interested from the buyer. Secondly how the seller could differentiate the proposed their product and the last how the seller could to sell with their language management.